June
8, 2010
Pretty
Little Liars premiered on June
8, 2010 the United States, becoming ABC Family's highest-rated series debut on
record across the network's target demographics. It
ranked number one in key 12–34 demos and teens, becoming the number-one
scripted show in Women 18–34, and Women 18–49. The premiere was number two in
the hour for total viewers, which generated 2.47 million unique viewers, and
was ABC Family's best delivery in the time slot since the premiere of The Secret Life of the American Teenager.
June
8, 2010
The
pilot episode of Pretty Little Liars aired on ABC Family
Pretty
Little Liars premiered on June
8, 2010 the United States, becoming ABC Family's highest-rated series debut on
record across the network's target demographics. It
ranked number one in key 12–34 demos and teens, becoming the number-one
scripted show in Women 18–34, and Women 18–49. The premiere was number two in
the hour for total viewers, which generated 2.47 million unique viewers, and
was ABC Family's best delivery in the time slot since the premiere of The Secret Life of the American Teenager.
The
second episode retained 100% of its premiere audience with 2.48 million
viewers, despite the usual downward trend following a premiere of a show, and
built on its premiere audience. It was the dominant number one of its time slot
in Adults 18–49, and the number one show in female teens. Subsequent
episodes fluctuated between 2.09 and 2.74 million viewers. The August 10,
2010 "Summer Finale" episode drew an impressive 3.07 million viewers.
Set
in the fictional town of Rosewood, Pennsylvania, the series follows the lives
of four girls, Aria Montgomery, Hanna Marin, Emily Fields,
and Spencer Hastings, whose clique falls apart after the disappearance of
their leader, Alison DiLaurentis. One year later, the estranged friends are reunited
as they begin receiving messages from a mysterious figure named A who threatens
to expose their deepest secrets, including ones they thought only Alison knew.
At first, they think it's Alison herself, but after her body is found, the
girls realize that someone else is planning on ruining their perfect lives.
To quote the Bicentennial Minute, "And that's the way it was".
To quote the Bicentennial Minute, "And that's the way it was".
Stay Tuned
Tony Figueroa
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